Why Digital Within Business Operations Isn’t Just a Phase

The notion of working digital has been
around for quite some time, with different industries taking a different stance
towards it. Whilst organisations within technology are almost required to adopt
digital advancements, there are other industries where motivation to adopt
paperless methods is not as strong. By their current processes, methods or
operating ways, some organisations have less of a need or incentive to adopt
the new way of thinking and working. It is often the case that methods that
have worked for decades don’t necessarily need rethinking, or at least so it
can seem.

The fault within this approach is more evident
when you look towards tomorrow’s world. As is evident in the rise and fall of
many organisations, the gap between competition in business is ever-tightening,
with the intensity rife. So what do organisations do when the products,
services or offering are very similar? They revolutionise what they can control
behind the scenes. In a sense embracing digital within the organisational side
often means the consumer can get better value from their product, service or
offering. It likely costs your organisation less to provide due to the numerous
advantages and improvements that digital brings. So if not for your own sake,
why not embrace digital for the sake of the customer?

It has long been said that within business
cash is king. In the 21st century, there is a new kid on the block;
information. During the early 2000s when the word cloud meant water vapour and
smartphones were in their infancy, it would be hard to comprehend the
importance of connectivity in today’s world. Today organisations focus on their
analytics of Big Data, which has taken an almost fundamental position in
business development. Access to such information gives knowledge such as Return
on Investment statistics (ROI), consumer insights, market performance, asset
performance, organisational historical statistics etc. Today’s business
information and analysis ultimately controls the king of the 20th
century – cash.

If information is the most important thing
for businesses to master today, then how does one go about it? The simple
answer is to embrace every piece of digital information available. Within every
statistic is a representation of performance that can measured against
historical records, industry standards or organisational targets. To ensure
this data is accurately captured, analysed and used for strategic decision
making, many organisations are turning to digital and paperless Asset
Management System (AMS), Client Relationship Management (CRM) or Computerised
Maintenance Management Systems (CMMS). These AMS, CRM and CMMS systems provide
every employee with access to a digital platform where they can record, track
or access information relevant to their daily operations. Via the use of a
mobile device in the form of a tablet or smartphone, employees can perform
workplace tasks, request more information or send their information to other stakeholders.
And so the cycle of information sharing begins.

The benefits of information sharing in a
connected workplace are far reaching and all-encompassing. Employees tracking
assets, performance or quality control can keep relevant parties informed
during the course of such an inspection, service, maintenance or any other field
activity. The data and information captured can instantly be measured against
historical value, KPIs or organisational targets and the correct action be
taken via systemised prompts. Maintenance and inspection teams receive all the
same information and can hence order parts for equipment or prepare for
providing potential customer or employee support. For management level, digital
means a broad oversight of all operations including in the field operations,
with digital records of every action within the business. This gives a highly
simplified audit trail thanks to the digital diary of the business that is
created with the historical logging of information. Company updates to working
procedures, products or services can be issued immediately instead of phasing
out via word-of-mouth dramatically reducing equipment ‘down-time’ or retraining

With many more benefits often realised than
outlined here, it’s easy to understand why digital isn’t just relevant today.
Many organisations are seeing how digital is becoming more and more fundamental
to securing customers, building business partnerships and improving
organisational information use. On top of this, digital methods are giving
businesses improved efficiency and increased workplace productivity, which in
any industry is a very good thing. Digital is here to stay and it’s time to
fully embrace it.

For more information on the wonders of digital,
visit Pervidi.com.au 

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