Soanar has been appointed as ANZ distributor for Anderson Power Product’s range of Interconnect products. Anderson Power Products (APP) is a manufacturer of high current, quick-disconnect power connectors and provides a variety of interconnect solutions for material handling, telecommunications, medical, power electronics and other industries. Connectors are available from 10 to 700 amps maximum ratings for use through 600 Volts continuous, AC or DC operation.
Soanar's Marketing Manager for Connectors and Cable Assemblies, George Georgiou said "The APP range of interconnect products will complement Soanar's existing connectors." He goes on to say "Soanar is already working with many customers to provide both standard and custom interconnect solutions, access to APP’s products and dedicated business units for transportation, industrial and medical will add real value to our customers. Our initial stock order for over 100 line items will ensure fast deliveries with no MOQ’s on many products”.
Anderson Power Products (APP) Director Global Sales, Jeffrey Burkhardt said “As we continue to build our infrastructure in ANZ and expand the reach of our products into the region, we are pleased to extend availability of our offerings through Soanar. I have no doubt that the company’s professionalism, customer service and technical support will be a great asset to both APP and our customers. Combining our extensive range of connectors with Soanar’s products, we will provide customers with the best ‘one stop shop’ service available.’’
Soanar, an Australian company headquartered in Melbourne, has over 45 years of experience in component distribution. Distributing a broad range of electronic components, connectors and cable assemblies, power products, embedded systems and related products, Soanar works closely with designers and manufacturers in industries, such as automotive, transportation, industrial, defence, communications, entertainment, medical, lighting, security and appliance. Soanar’s sales team operates from offices located throughout Australia, New Zealand, Singapore, Malaysia, Thailand and India.