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Matt lacquer meets desired finish

Supplier News

MASTERFOODS Dove Desire bars have been nominated in the FOOD Magazine Challenge Awards for the Confectionery Award proudly sponsored by Rockwell Automation .

A matt lacquer surface print finish, designed to enhance the retail consumer appeal for Masterfoods’ new Dove Desire bars, has helped the product gain excellent sales since its release, according to Amcor Flexibles Australasia. This was the first time matt cold seal release lacquer has been used in Australia.

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