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Pronto Software appoints new senior marketing manager

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Pronto Software  has appointed Paul Goepfert as senior marketing manager. Goepfert is a member of Pronto Software’s executive management team and is responsible for guiding core product development, spearheading strategic marketing initiatives for the company's suite of award winning ERP software and overseeing corporate branding.

With 10 years of experience at Pronto Software, Goepfert brings a strong operations background and an extensive knowledge of IT to the position.

He progressed through positions of increasing responsibility in Australia and overseas and most recently led Pronto’s product management team. He was instrumental in bringing to market some of Pronto-Xi’s innovative features such as planning and scheduling capabilities.

Commenting on his appointment, Goepfert said, “Pronto Software has a fantastic pipeline of new products and my objective is to successfully bring these products to market and ensure the long term success of Pronto Software and our customers. Through strategic marketing initiatives, we expect to grow our market presence in key industries such as retail, wholesale distribution, manufacturing and facilities management.”

Pronto Software’s Managing Director, David Jackman said, “Paul has a deep understanding of Pronto Software, both as a business and brand. His focus on driving innovation for our solutions that deliver real customer benefit, and differentiating our brand in an increasingly competitive market, are keys to Pronto’s growth strategy going forward.”

Prior to joining Pronto Software, Goepfert held various senior positions in leading French pharmaceutical and automotive companies.

He has a strong track record of managing multi-million capital expenditure projects in manufacturing environments. Goepfert holds a degree in Engineering and Manufacturing Management from CESI University and a Graduate Diploma of Information Technology from Swinburne University.

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