One of the newest touch screen devices are the new tablet computers called the Microsoft Surface. Available from POSMarket.com.au , they are aimed at the retail industry offering to better assistance with customer interaction with various enhanced digital data and content service.
The new device is a 76cm touch screen computer table designed for simultaneous multiple users handling up to 50 touch points at once. This product was first launched for use in Lonely Planet stores allowing users to upload various Lonely Planet Guides directly to their customer account card by using the device. It allowed them to select various pages and information from the guide that they specifically wanted and then bring it up later on their own PC at home or wherever.
The Windows Surface Touch Screen Table is targeted at both businesses and consumers (the latter group being sold directly via Microsoft).
According to Danny Beck, the senior enterprise marketing manager; Microsoft is at present discussing the installation of the device with various retailers. They currently have partnerships in place with Curtin University and the ANZ Bank but are also talking to the country’s largest retailers about installing Windows Surface products. Overseas clients that are currently employing Surface devices include AT & T, Vodafone and Lonely Planet.
Microsoft Surface Computing enables an entire new way for customers to interact and obtain information by engaging the senses as well as improving collaboration and empowering consumers.
This allows for unprecedented opportunities for retailers to engage and better communicate with people. For more information please look at our info pages on touch screen technology or touch screens.