The Lonsdale brand became an overnight success due to the quality of its product, and the fact that great boxers like Muhammad Ali and Sugar Ray favoured its boxing attire.
Lonsdale quickly became a hot spot for celebrities, and eventually the brand launched itself on the Australia market. Lonsdale Australia is popular amongst sporting stars, combining classic lines with a fresh modern feel.
With this in mind, Lonsdale wanted to convey the same modern feel at its Melbourne warehouse, deciding on Metalsistem's Super 1-2-3 modular, boltless, fully adjustable shelving system.
Metalsistem Australia , together with distributor Complete Storage Systems, were able to design a warehouse picking system to replace the hanging system previously installed, so items could be stored flat rather than hanging.
Using the Super 1-2-3 shelving system Metalsistem was able to provide a shelving system accommodating cardboard storage bins for efficient segregation of all items to avoid mix ups and increase efficiency.
The Super 1-2-3 shelving systems offered such a huge range of accessories in a variety of applications, a winning factor for this customer. An added bonus was the ability to add a hanging rail system into any bay, with ease of adjustment of shelves and beams.