Stretch blow moulding machines from SIPA of Veneto, Italy were recently used for the production of the award winning bottles of Ramlösa mineral water by Carlsberg. The bottle was awarded the prestigious Diamond Pentaward 2011, one of the world’s finest packaging awards.
Carlsberg was previously using high quality heavy glass bottles that were expensive, difficult to handle and transport and not environmentally friendly. The company commissioned NINE, a Swedish innovative design company to work on creating a PET bottle that would maintain the customer perception of a premium range of drinks while eliminating all the problems associated with glass bottles.
SIPA’s design team worked on many prototypes over a year to find a functional design that could provide the sharp cuts and angles in PET while giving the appearance of premium cut-glass. New renderings were produced that met the marketing needs of Carlsberg and the functional requirements of the bottle. The result was a bottle that could be used for still, semi-sparkling and sparkling variants of the Ramlösa water range.
SIPA supplied an SFR 8 EVO rotary blow moulding machine for the production of the Ramlösa 330ml and 800ml bottles in-line with Carlsberg’s existing production line.
Key benefits of the SFR 8 EVO rotary blow moulding machines include 8 cavities, a maximum speed of 17,600bph, guaranteed optimum container quality, simple and flexible operation, high utilisation rates and low running costs.
According to Paul Davies, Marketing Director of Carlsberg, the successful launch of Ramlösa in a unique premium PET bottle has increased their customers by 16% and assisted the company in reducing their carbon footprint on the product by a massive 65%.
SIPA is represented in Oceania by HBM Packaging & Plastics Technologies .