New Zealand’s online manufacturing, industrial and mining product directory, GoIndustrial (http://www.goindustrial.co.nz), has recently launched paid advertising options which enable listed businesses to better showcase their respective companies and products to the website’s visitors. Published by Catch, an online division of Reed Business Information Australia (RBI), GoIndustrial lists more than 1,600 New Zealand-based businesses operating in the manufacturing, industrial and mining sectors.
Basic businesses listings on GoIndustrial include a company description, full contact details, and a link to the business’ website. Advertisers are now able to enhance their online presence with Product Showcases, which include specific information about the company’s product and service offerings, additional weblinks, images, and the company logo. In addition, the Sponsorship and Premium Sponsorship packages afford advertisers strategic placement of their advertising within niche areas of GoIndustrial, or the opportunity to advertise generally to all website users from across New Zealand’s manufacturing, industrial and mining communities.
“These advertising options allow GoIndustrial’s advertisers to maximise their exposure to businesspeople who are actively searching online for manufacturing, industrial and mining products and services,” said Cameron Elliot, GoIndustrial’s Group Sales Manager. “Businesses advertising on GoIndustrial’s Australian counterpart, Ferret, have seen great commercial success through their advertising under the same format, and we expect this trend to continue across in New Zealand with the introduction of GoIndustrial.”
GoIndustrial’s new online advertising options allow advertisers to add a greater volume of content, making it easier for businesses to reach their target audience within the manufacturing, industrial, and mining sector by offering specific information about the company’s product and service offerings. The new advertising options available on GoIndustrial can also provide critical search engine exposure, with more weblinks and a greater volume of content assisting businesses to achieve higher rankings for their company listing on major search engines, such as Google.