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Industrial coatings launched at AIMEX

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Valspar Automotive Australia will launch its new Valspar Industrial Mix coating system on Stand 7125 at AIMEX.
According to national marketing manager Richelle Ellis, the Valspar Industrial Mix (VIM) product line offers high-performance coatings to provide protection from abrasion, corrosion and weather.
“Direct-to-Metal technology and accelerated cure-through helps get the job completed faster and more cost-effectively,” she said.
“Readily formulated colour ranges and Valspar’s Colour Retrieval software gives people easy access to a wide range of accurate colours from around the world.”
Valspar’s broad offering of binder technologies are used across a wide range of industries globally.
“Our direct-to-metal properties enable some binders to be used without primers and sealers, which can sometimes amount to 30 per cent of the total paint cost of a project,” Ellis said.
“However the greatest saving is found in the reduced labour costs – which is one of the greatest costs in painting. By reducing the processes involved, time is saved, increasing productivity and reducing downtime.”
The company is encouraging AIMEX visitors to bring their corporate colour swatches with them to the exhibition.
“There will be samples of VIM coatings to test for durability and strength and we will formulate a colour match on the stand using our Valspar Spectrophotometer,” said Ellis.
The Valspar Corporation, based in Minneapolis, USA, has been operating since 1806 and is one of the largest global coatings manufacturers in the world. It has more than 80 production sites in 25 countries with 9500 employees. Valspar Automotive Australia is based in Kincumber, NSW.

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