The Packaging Council of Australia
recently announced the winners of its 2012 Australian Packaging Design Awards, where Amcor Australasia
once again took out an award for an innovative packaging solution.
The Australian Packaging Design Awards (APDA) are an annual run competition for brand owners, designers, retailers, manufacturers and raw material suppliers.
Amcor received Gold in the Industrial category of the awards for a nursery pallet box it designed for brand owner The Canopy Network. This category was open to all industrial packages, including shelf ready packages, and technical, logistical and functional developments.
Commenting on Amcor's nursery pallet box, award judges stated that it was "a new and innovative solution that reduces current plant freight and logistical costs."
It is designed to protect flowers and plants while in transit, allowing for different configurations depending on the size of the product being shipped. Additionally, judges noted that the 100% recyclable materials used in the construction of the pallet box allow it to hold its structure through transportation.
We have discussed Amcor Australasia's laudable approach to sustainable packaging
before on Ferret.com.au, though here it is worth adding some insight from the company with regard to packaging waste.
Packaging waste is highly visible and is perceived as a problem by many in society, says Amcor, however the company notes that packaging can actually play a vital role in reducing waste across the supply chain and throughout the life cycle of a packaged product.
Responsible packaging, then, preserves the many resources invested in the product and ensures that it reaches its destination fit for its intended purpose. Hence a key consideration in the design of Amcor's new nursery pallet box is not just that recyclable materials are used in its manufacture, but also that it succeeds in protecting the products being shipped, thereby reducing wastage associated with damage that may occur during transit.
Evidently, it is for both these reasons that the new nursery pallet box was awarded a Gold commendation from the Packaging Council of Australia.