The organisers of the major road transport and the construction equipment and materials shows have established plans for the co-location of their two national shows every two years from August 2008.
The National Truck & Commercial Vehicle Expo (NTCVE) and the National Construction Exhibition (NCE) will run side-by-side at the Sydney Showground, Sydney Olympic Park from Thursday 7th to Saturday 9th, 2008 with NTCVE occupying 18,000 sqm undercover in the Dome and Halls 2 & 3, and with NCE in Hall 4 plus the Howie and Badgery Pavilions and all outside areas.
The entire exhibition precinct and all available exterior space will be taken up by the two shows.
The co-location of these two trade exhibitions will bring many synergies in event marketing and trade audience profiles which will be of significant benefit to many, if not all exhibitors. When held separately, combined trade attendance for the two exhibitions topped 12,000. This is expected to be increased with the greater attendance marketing resources and industry connections which will now be available collectively.
NTCVE, being presented for the second time after its inaugural show in 2006, has its main focus on the road transport industry with huge exhibits from original equipment manufacturers plus engines, transmissions, tyres, suspensions, trailers, materials handling equipment and related products and technologies.
NCE, which will change from a three year to a two year cycle to match, will be directed to the suppliers of equipment, products and services within the construction, civil engineering and quarrying industries. Also being held for the second time in 2008, NCE is expected to attract strong support from throughout the construction equipment and materials sectors.
The two Expos are being organised by separate companies, NTCVE by Exhibition Management and NCE by Reed Exhibitions, each with individual structures and participation options and conditions. However the two organisers are co-operating on all aspects of marketing and event presentation. Trade visitors will only need to register for one event to gain free admission to both.
“This significant and on-going relationship will be of particular interest to truck manufacturers who have vehicles speced for the construction, civil engineering and mining industries and for companies supplying agitators, tippers and heavy haulage contractors.” said National Truck Show organiser John Kelly.
“Indeed the prospect of significantly increasing opportunities for all our exhibitors out of the co-location with the construction industry expo is a great value-add”, he said.