Look out
Packaging is at the intersection of so many shifts in our society, writes Packaging magazine editor Matthew Levinson.
Obesity and health concerns have marked the industry, while convenience, lifestyle shifts and environmental issues play an increasingly critical role, and through tamper-evidence, it helps safeguard us against fraud and bioterrorism.
It’s tempting to think of packaging as a reactive industry, buffeted from one new trend or issue to another, but in certain circumstances we have to take the lead.
For example, the work of Melbourne-based CSIRO spinoff Plantic has changed the role of packaging in this country and around the world.
This issue, we speak to CEO Grant Dow about the revolutionary plant-derived plastics.
An impressive key to Plantic’s success has been an aggressive approach to export.
It’s an area that Australia’s industry seems to underplay, especially in comparison to NZ, which has been a consistently high performer in terms of export opportunities.
Are new issues such as shelf ready distracting packaging technologists, designers and managers from new business opportunities?
30-Aug-2006