The Australian Made Campaign has welcomed the inquiry being conducted by the House of Representatives Agriculture and Industry Committee into country-of-origin labelling for food.
Australian Made Campaign Chief Executive, Ian Harrison underlines the importance of the inquiry and is happy that it will be conducted within the House of Representatives structure - the seat of Government.
The Australian Made Campaign has submitted comment to, and appeared before a number of Senate Committees on country-of-origin labelling in recent years and certainly will again with this inquiry.
According to Mr Harrison, the Australian Made Campaign seeks that the food labelling requirements under Australian Consumer Law should fall in line with the more stringent rules for using the Australian Made, Australian Grown logo. This would be well received by consumers because of the recognition and trust the logo enjoys.
The Australian Made, Australian Grown logo is the registered certification trademark that labels a product as authentically made or grown in Australia.
The Australian Made Campaign does not support the use of qualified claims such as ‘Made in Australia from imported and local ingredients’ unless the product meets the full ‘made in’ test.
The Australian Made Campaign has previously proposed that regulations be introduced to make it harder for food products that have a high imported component to pass the ‘substantial transformation’ test.
Mr Harrison adds that clarifying the concept of ‘substantial transformation’ and specifying processes which, by themselves, do not satisfy this test, would close some of the existing loopholes surrounding the use of the words ‘Australian Made’ for food products.